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Distributors and Importers
Responsibility for planning and managing the distribution network still
rests with National Sales Company (NSC) or Importers.
The information and services provided by
Ototronik
support this activity in many ways.
The key is, to provide the necessary information to make decisions
accurately, correctly and timely.
Ototronik
provides services for decisions in business management, network
development and franchising. With the support of Dealer Performance
Data, the measurement of key strategies in sales and marketing of both
the vehicles and the aftermarket activities can be obtained.
Ototronik follows
global trends. Creation of composite benchmarks allows the tracking of
trends, the establishment of best practice, and the implementation of
initiatives to monitor and manage performance improvement.
Measurement of dealers against such benchmarks identifies the dealers at
risk, determines opportunities for improvement, and makes it possible to
implement resources where they are needed and where the potential gains
are greatest.
Planning is also a key step – the basis for understanding and managing
sales levels, profitability, viability and market performance.
The objective is to create ‘’healthy and powerful dealers and dealer
network’’.
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